Blog
How to Start an Interior Design Business
Ever watch those home improvement shows on television and think, “I could do that!”? Though there’s a lot of work that goes into revamping these homes, it’s often the finishing touches from the interior designer that bring it all together. If you believe you have the education, talent, and creativity to help homeowners and business owners to transform their space, then perhaps you should start your own interior design business.
Decide on Your Services
First you need to figure out what kinds of services you’ll offer. Are you interested in working in homes, offices, or both? Will you specialize in dining room and living room essentials or whole-house interior design solutions? Would you prefer to design spaces from scratch or do you like the idea of repurposing and restyling existing designs?
Come Up with a Name
You need to create a company name that will draw the attention of your target clients. It should be something eye-catching, creative, and somehow tied into the world of interior design. If you’d like to include your name, be sure that you invest in the proper business insurance to protect your personal assets. You should probably try and come up with at least 3 names just in case the one you want is already being used. Then, register the name so it’s legitimized.
Build a Website
No business can sustain success today without having a strong online presence. At the core of that is having a solid company website. There are plenty of free and affordable web hosting companies you can research to see where you’d like to set up shop. When designing your site you want to make sure that it is well-optimized, user-friendly, and aesthetically appealing. If you’re not skilled with tech, it may be worthwhile to pay someone to design your website for you so that it comes out looking professional.
Build a Rapport with Contractors and Vendors
As an interior designer, you’ll need the assistance of service providers and vendors to help you bring your visions to life. Now is a great time to begin scouting for people with architecture and construction backgrounds as well as locating vendors who can offer you products and supplies like office or home furniture, tiles, paint, and more. You can connect with professionals online, set up meetings in person, or look for networking events within the industry.
Start Marketing
In order for your interior design business to start generating revenue, you’ll need to invest your time and effort into marketing. Through both digital and traditional means, you will need to find creative ways to attract your target audience. You can create a profile on social media and share pictures of designs, visit trade shows and network, ask people you know to spread the word, or even start a blog giving easy interior design tips and advice.
Interior designers are in demand in both the residential and business sectors. It is the services of interior decorators that help to create spaces that are welcoming, appealing, and comfortable. If you’re interested in helping others to bring their visions to life, use the steps provided above to get your business off the ground. It can take some time to build momentum, but as long as you’re diligent and provide quality services it won’t be long before things take off in a positive direction.
Comments