Achieve maximum impact in healthcare communications from INNOTIO GmbH
Posted: 11th June 2020 11:35Healthcare is evolving at an increasing rate. New technologies are continually being introduced, creating excitement among medical practitioners, researchers and patients alike. As a result, effective communication is more critical than ever before to ensure the impactful implementation of the latest findings and new advancements in healthcare.
In this article, we take a look at how Swiss-based independent healthcare communications agency, INNOTIO GmbH has developed a comprehensive range of services tailored to enable clients to meet and exceed specific requirements of their therapeutic field and business objectives.
INNOTIO believe that communications is about tiny, perfect revelations. One of the biggest challenges in medical writing is ensuring the content is both informative and digestible. A deep understanding of the subject matter is often necessary to present the information in a way that is concise and uncomplicated. Not only does this pertain to the written word but also its presentation.
Written content takes on various forms in healthcare communications ranging from the text on websites to newsletters, brochures, programme summaries and study findings. Expertly incorporating graphs, tables, diagrams and infographics, INNOTIO can ensure all content is presented in an engaging and eye-catching manner. The agency's seasoned team of medical writers are committed to providing clients with the documents they need when they need them.
Flawless meetings, conferences and events
INNOTIO has an unrivalled reputation for planning and executing small to major international conferences & meetings as well as imagining unique ideas for enthralling congresses & exhibitions.
Many different components need factoring into the planning and execution of a successful conference. From event space set up, AV management, to incentive activities, INNOTIO supports the smooth running of corporate conferences with an always agile and determined team.
Never crumbling under pressure, the INNOTIO team prides itself on demonstrating the ability to work rigidly within a designated venue space creating innovative solutions for layout and staging.
In addition, INNOTIO has a proven track record for flawlessly organising educational conferences filled with exciting discussions from industry leaders on critical topics that will ultimately advance patient care around the world. They believe that 'if you can organise an event for 400 people and they all show up, you can do anything.'
Eye-catching launch campaigns and branded booths
Not only is INNOTIO able to support the smooth execution of corporate meetings and scientific conferences from an organisational perspective, but their creative team are also able to add exciting style and substance through eye-catching features and creative presentations. The team always strives to use these opportunities to create something special and unique such as supporting the release of a new brand during an annual conference on the client booth. In this instance, INNOTIO ensured their client's booth took centre stage by implementing an eye-catching custom made and shaped skylight, changing lightboxes and LED flooring, as well as a large LED screen which counted down to the big reveal, the following morning.
Effective branding solutions
When most people think of brands, they typically think of mainstream, commercial names. However, strong branding is just as important in healthcare communications. It helps differentiate a product, service or event from another while also establishing familiarity and making it easily identifiable.
INNOTIO's expert brand and design team develop dynamic and strategic branding solutions to ensure results always resonate with the target audience – driven to create innovative and attention grabbing communications while also ensuring consistency throughout all visual platforms.
About INNOTIO GmbH
INNOTIO GmbH is a multi-award-winning communications agency with a global vision specialising in reimagining scientific, brand and corporate communication solutions to meet the demands of ever-evolving medical environments.
With an impressive portfolio of long-standing clients, partners and a team of experts boasting more than 25 years of industry experience, it's the agency's ability to exceed expectations in all aspects of its output, always deliver on objectives, and nurture close, personal relationships with its clients that stands INNOTIO head and shoulders above its competitors.
For more information visit www.innotio.eu